83. English Copywriting (B2B)
English does not sell with "translation." We create English copy that resonates with B2B comparisons from the ground up.
A typical failure in B2B English copy is "just translating Japanese into English." Overseas prospects are driven more by "decision-making factors" than by emotions. They need to understand whether the product fits their needs, meets the conditions, guarantees quality, and what the supply and support are like. If the structure does not allow for quick understanding in these areas, even if they find it in a search, read it, it won't lead to inquiries. In this service, we design and create English copy tailored to the B2B purchasing process (Research → Compare → Specify → Request Quote). We ensure a consistent tone across definitions, evidence of strengths, comparison criteria, handling objections, and CTAs, crafting "texts that advance consideration overseas." ▼ For concerns like these: - There is a translation, but it’s not being read or resonating. - Not knowing what overseas users care about leads to vague appeals. - Losing in competitive comparisons and ending up in price battles. - Specifications are written, but inquiries are not increasing. - The tone and terminology in English vary from page to page. *First, please tell us the type of inquiries you want to increase overseas (quotes/technical consultations/agencies). We will determine the copy structure.
- Company：アンドワン 本社、東京支社、川崎営業所
- Price：Other
